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Precise marketing services based on data analysis

Our ability

Senior industry research

Professional data analysis

Leading digital integrated marketing strategy

Accurate media communication services

Product quality of the brand communication services
Accurate Population Positioning Services - Consumer Behavior Insight / Consumer Behavior Tracking and Delivery Technology Population Portraits and Validation Techniques
IP resource integration services
Accurate Integration Delivery Services - Video, Vertical Website, OTT, Information Flow, ATD + DSP, etc.

Precise marketing techniques based on consumer search and browsing behavior

Customer relationship and word of mouth management

Evaluation of technical services

Contacts

Charm digital

Business Mailbox

Digital@charmgroup.cn



Shanghai Charm

Business Mailbox

Shanghai@charmgroup.cn



Guangzhou Charm

Business Mailbox

Guangzhou@charmgroup.cn


Platform advantages+ professional insight

investment management

Charm ATD is a programmatic marketing and operating platform driven by data and system.

Data management

Charm DMP collects and integrates different types of data to analyze consumer insights and enrich branddata property

Charm ATD platform advantages

RTB algorithm

PMP / PDB selection

high quality resource coverage

Real-time automation and visualized data reporting

Anti-fraud

Brand Safety


Charm DMP platform advantages

High-quality third-party data and BAT strategic cooperation

standard measurement and evaluation across channels and platform

brand first-party data accumulation,segmented management and effective application



Professional insight

insights into loyal consumers , potential audience, returning customers as well as dormant users

comprehensive media evaluation, perfoemance analysis and engagement assessment

vertical industry analysis,consumer behavior insight and market prediction

APP/website data tracking and analysis

Award-Winning case and partners
computer software copyright register certificate issued by national copywrite administration 
2016 gold mouse "best digital marketing system" 
2016 the 8th gold award"best digital marketing product and tool"
Data dariwen results by multi-dimension data analysis and Targetingfrom PDB&DMP

2016 TopDigital Bronze Award for data activation

Achieve branding and conversion goals by precise targeting on top video sites

 2015 - 2016 the 7th tiger roar reward excellent integrated marketing practice

Charm Advertising
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Charm Sports
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